Frequently Asked Questions


Why shouldn’t I advertise on Seek myself?

I understand the temptation to do recruitment yourself. Recruitment can be seen as an expensive grudge purchase to be avoided. My goal is to show you that recruitment can be a high quality service that makes you permanently better off, and not a frustrating transaction.

Why shouldn’t I go to a specialist agency?

Permanent specialist recruitment has become a foot-race. Specialist agencies have every incentive to sell you the candidates they have on day 1, without running campaigns.

I don’t manage candidate pools, so I won’t sell you candidates on day 1. I can provide a market map within 24 hours, but the real value in recruitment is matching passion and capability with your commercial problems.

Advertising every role gives more dignity to the job-seeker and generates interest that you can turn into passion.

Other agencies charge 17-21%? Why do you charge 10%?

Contingent agencies in competitive markets have a lower probability of success than I do with my campaign model. I would rather have a higher probability of a lower fee than a low probability of a high fee. I also structure my campaign fees as 5 payments of $500 + GST so managers can pay on their credit cards. I don’t want price to be a barrier to work with me.

What is your specialisation?

I am a commercial recruiter with deep knowledge in marketing. In my career I have probably placed 300 marketing people, 50 sales people, 50 in accounting and finance and 30 Data Analysts.

Why do you offer coaching?

I have always wanted to coach. I can see that recruitment consultants aren’t offering value beyond the transactional processing of applications and minimalistic career advice. I want to offer career development services to help people develop their capabilities, passions and confront their barriers, not just get a new job.

Is coaching a conflict with recruitment?

Not in my view. I don’t manage candidate talent pools like specialist recruiters, so every time I am working with someone as a candidate I process them as a job applicant. I never put myself in a position where I’m advocating that a recruitment client hire a coaching client, but I will help them build their confidence to do their own outreach.

What’s this flow stuff?

The Flow State is the state of mind we go into when we fully engaged. Disengagement is a huge commercial issue and I believe focussing on cultivating full engagement is desirable for both my recruitment and coaching clients. You can train flow like a muscle, so I make it central to my coaching practice.